Sainsbury’s customers have reacted with fury after announcing changes to the £3 meal deal.
The popular offer, which once allowed hungry shoppers to bag a sandwich, snack and drink for the bargain price, has been rebranded ‘On the Go’.
The chain’s Taste the Difference range has been dropped from the offer alongside tasty options including sub sandwiches, pasta pots and cakes.
Now, peckish customers will have to pay more or be forced to settle for the store’s most basic sandwiches such as cheese or egg and cress.
Angry punters have taken to social media to express their disgust at the changes.
Paul Bramhall branded the new sandwich choice as “abysmal”.
While Rich Evans simply tweeted: “RIP @sainsburys £3 meal deal.
A spokesman for Sainsbury’s said the store had “invested in the quality of salads, sushi and sandwiches” and “sourced better quality ingredients for sandwiches”.
He added: “We’re also including 14 new ambient snacking lines, all at 50p and under 150 calories each, tapping into the healthy snacking trend.
“There's been significant quality investment with new lines and improved originals, we’ve changed the bread for all our sandwiches - it’s much softer and stays fresh for longer.
“We are putting more of these delicious ingredients into the sandwich.”
MORE ABOUT